Tell your story
Make your hotel stand out, engage shoppers and increase your bookings with a compelling video story about your hotel. We call this "merchandising your hotel."
How does merchandising work for hotels?
Traditional retail merchandising proves that product presentation greatly affects how well a product sells. The same applies in the online travel space.
So how do you make your hotel stand out? By telling shoppers your hotel's unique story with compelling rich media.
Hotels that have the most rich media and photos catch the interest of online travel shoppers, while the hotels with text or photo only listings are often overlooked.
Telling your story is the key to better
merchandising your hotel online
Distributing your hotel's unique story, told in compelling rich media across VFM Leonardo’s VNetwork makes your hotel stand out, it engages shoppers and influences their purchase decisions by letting them "experience" your hotel, as if they're already there.
“To succeed, hoteliers need to fulfill the experience expected by customers, not just think of them as heads in a bed,” Henry Harteveldt, VP and Principal Analyst, Forrester.
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