Bring Your Hotel to Life Online
Use Hotel Video Marketing!
When you compare two hotels in the same city on any travel website and they’re both priced the same per night but one displays photos, virtual tours and videos (that effectively inspire and tell that hotel’s story) and the other only displays photos, which hotel is more appealing to you? Research proves it is the hotel using video marketing with virtual tours and videos.
By adding videos to your online hotel listings, you’ll be able to give online travel shoppers more information about your hotel and influence their booking decisions. How do we know? Because 89% of travel shoppers stated that travel related online video influenced their travel purchase decisions (PhoCusWright, 2008).
A study we conducted with a major North American hotel chain tracked the behavior of one million online travel shoppers. The study found that:
- Online shoppers viewing virtual tours are 67% more likely to book,
- Online shoppers viewing videos are 89% more likely to book
- Online shoppers viewing virtual tours and videos are 115% more likely to book.
White Paper: The Influence of Visuals in Online Hotel Research and Booking Behavior »
Let Us Help Your Hotel with Video Marketing
GeoBeats Video Distribution Packages include production of a high-quality video, shot on-site at your hotel, a license to the VBrochure™ Ultra Premium Online Hotel Merchandising System and distribution to thousands of online channels in VFM Leonardo's VNetwork.
What our Customers and
Partners Say
Having video, virtual tours and photos displayed in VFM Leonardo’s viewer really tells a hotel’s story in an engaging way – from the overall experience down to the specific details. Since the seasons and our hotels are always changing, it’s great that we can update the media in our viewers whenever we want, making sure we are always getting a relevant story out to online travel shoppers.
Paula Ruark, Director of Sales and Marketing,
TownHouse Inns of Montana
